Marie Jo x Smiley®: A Limited Edition Full of Dopamine
Marie Jo X Smiley®

Feel-good brand meets feel-good lingerie! For AW25, Marie Jo is launching an exclusive special-edition Tom colourway in collaboration with Smiley®.
Tom's signature comfy, seamless t-shirt silhouette and feel-good design perfectly align with Smiley®'s vibrant, uplifting vibe. The bra's distinctive dotted straps offer a dream canvas for the iconic bright yellow smiley face - a symbol of joy and positivity.
Among other styles, the Marie Jo X Smiley® capsule collection includes a padded bralette, a padded heart-shaped bra, a mini thong and a body with a heart-shaped bra and a sleek, flat finish - all infused with fun Smiley® detailing. With its cheerful looks and seamless fits, the series perfectly caters to younger, style-conscious consumers looking for comfy, mood-boosting lingerie as a fun addition to their everyday look.
Added mood boost: thanks to its early launch in June, Marie Jo X Smiley® is perfectly timed to be good to go for summer!