Marie Jo Undertones launches ultimate summer tint Natural

Marie Jo Undertones, the luxury lingerie essentials line, welcomes the summer with a fresh new tint. The Belgian lingerie label presents a pure white that is elegant, timeless and feminine. Undertones Natural sets the tone for gracious minimalism, albeit in a feminine way, in luxurious fabrics with sophisticated details.



Marie Jo Undertones is all about opulent luxury; never garish and always seductive. This also applies to its new, fourth colour. Undertones epitomises the essence of lingerie with immaculate, understated styles in neutral tints that go perfectly with various skin types. The new Natural tint is a perfect example of that.


In selecting this new colour, Marie Jo once again drew inspiration from tints that go with your skin tone. The lingerie label harnessed its colour expertise and innovative power to find a white that matches various skin types.


Undertones Natural is used in five bra styles. As such, Marie Jo ensures a perfect fit in a perfect colour for every woman. These pure styles always come with sensual details like subtle tulle, discreet stitching and vertical seams. The Undertones lingerie sets go with every summer trend – from comfy chic and transparent sportswear to flowery Victorian look.


Marie Jo Undertones Natural combines innovative comfort and many decades of knowhow with exceptionally elegant minimalism. It is the Belgian house’s perfectly judged take on understated simplicity, with pure styles, hi-tech fabrics and just the right shade of white. Stylised, a touch transparent and unpretentious luxury.


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About Marie Jo

The Belgian label Marie Jo revolutionized the lingerie world in 1981 by offering women beauty and comfort combined. Since its inception, the brand has been committed to creating designs that feel as amazing as they look. With its principle of 'celebrating the everyday,’ Marie Jo designs lingerie for confident women determined to make a strong yet refined style statement in high-quality lingerie worn as an ode to themselves. Marie Jo lingerie is ‘created for living and loving,’ made to embrace every aspect of the day, and offers women the luxury of beauty every day. This beautiful lingerie is made for women by women. All of our designs are tested to perfection by real women in our ateliers, the beating heart of Marie Jo.

In 1997, Marie Jo launched L’Aventure, a minimalistic lingerie collection that combines ultra-feminine style with clean lines. In 2018, the range was expanded with the addition of Marie Jo Swimwear, an iconic collection of high-quality and stylish bikinis and swimsuits.

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Marie Jo
Van De Velde
Lageweg 4
9260 Schellebelle (BE)