Marie Jo Swimwear for Summer 2020: retro-chic elegance with a whimsical color palette

Marie Jo Swimwear for Summer 2020: retro-chic elegance with a whimsical color palette

The Marie Jo 2020 Spring and Summer swimwear collection, the third since Marie Jo revolutionized the market with her elegant swimwear collection in 2018, is the most fashion-forward collection to date. More than ever, Marie Jo is responding to fashion trends with daring and trendy designs that perfectly combine comfort and style. The fresh, vibrant colors, graceful lines, and retro-chic styles of the Marie Jo Swimwear collection allow every woman to emphasize her personal style and accentuate the playful, summery side of life. The strikingly feminine designs with their unmistakable seventies’ vibe, create an elegant silhouette and offer unsurpassed comfort. These models invite you to enjoy life, to relax, and to take a moment to escape the hustle and bustle of daily life.

Céline: retro design with playful ruching

The stylishly retro silhouette of Céline perfectly matches that seventies’ vibe that inspired this Marie Jo Swimwear collection. The high-quality structured fabric creates an elegant look while the whimsical ruching adds a playful and vibrant touch. The perfect fit also ensures a wonderfully comfortable feeling. Céline in monochrome white has a pure look and is the embodiment of elegance and luxury. You can also choose Céline in the cheerful blue and red striped print with contrasting red ruching. Make a bold fashion statement with the vibrant and summery interplay of colors, especially when worn with the matching playsuit and headband.

Rosalie: southern elegance

Rosalie's white polka-dot print set against a bright-green structured fabric has a playful look and is a stylish reference to seventies chic. Sophisticated details such as the fashionable buckle between the cups and on the bottom exude elegance and give Rosalie a super-feminine touch. The sturdy fabric and flawless cuts provide support and ultimate comfort. Wear Rosalie with the flowing wrap dress for an extra-glamorous look and that iconic seventies’ Saint Tropez or Portofino vibe.

David Dupont, Designer of Marie Jo Swimwear: “Women are unique. And with bright, vibrant colors, feminine designs, and a variety of styles, our swimwear gives every woman the opportunity to emphasize her individuality.”

Aurélie: playful cut-outs with a vibrant color palette

The vibrant, innovative designs of Aurélie have a playful and modern look and exciting, bold designs and bright trending colors. Exquisite details such as whimsical ruching and deep cuts on the back and front complete this innovative Marie Jo Swim series. The trendy swimsuits are real eye-catchers that you can wear on the beach, at the swimming pool, or as a colorful, summery body. Are you going to make a fashion statement in your Aurélie this summer?

Visit mariejo.com to find your nearest lingerie shop.

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Eva Coolman PR Coordinator Marie Jo, Van de Velde

 

About Marie Jo

The Belgian label Marie Jo revolutionized the lingerie world in 1981 by offering women beauty and comfort combined. Since its inception, the brand has been committed to creating designs that feel as amazing as they look. With its principle of 'celebrating the everyday,’ Marie Jo designs lingerie for confident women determined to make a strong yet refined style statement in high-quality lingerie worn as an ode to themselves. Marie Jo lingerie is ‘created for living and loving,’ made to embrace every aspect of the day, and offers women the luxury of beauty every day. This beautiful lingerie is made for women by women. All of our designs are tested to perfection by real women in our ateliers, the beating heart of Marie Jo.

In 1997, Marie Jo launched L’Aventure, a minimalistic lingerie collection that combines ultra-feminine style with clean lines. In 2018, the range was expanded with the addition of Marie Jo Swimwear, an iconic collection of high-quality and stylish bikinis and swimsuits.

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Marie Jo
Van De Velde
Lageweg 4
9260 Schellebelle (BE)

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