Marie Jo Summer 2018, ode to the land of the rising sun

Tuesday, January 16, 2018 — Marie Jo aims to bring you into balance with fragile yet robust nature. In its new summer collection, the Belgian label incorporates calm and oxygen, so typical of Japanese gardens. Marie Jo SS18 is a canvas of stylised flowers, fine blossoms and slim twigs. The pure power of a bloom sets the tone for a sensitive lingerie collection.

This season flowers are subtly present in the collection. They symbolise a pure summer and highlight other natural features. They suggest an illusion of transparency. That diaphanous feeling is expressed by a balanced choice of materials and soft accents.

Italian lace and French Leavers lace go head to head in an elegant mix of exquisite contrasts. Black lace runs into Blue Shadow, while semi-transparent greys alternate subtly. Fine lace with delicate flower patterns are stylishly counterbalanced by Swiss embroidery. Influences from the world of Eastern couture set the tone of luxurious finesse. A range of refined structures dominates, revealing an accommodating palette.

A soft spectrum of refreshing pastels works hand in glove with sultry neo-colours like orange red and grapefruit. A starring role in that soft summer palette is reserved for pale Eastern tints, like off-white, oyster and white blossom. Refreshing interpretations like Café Latte and Patine finish the collection and show that nude is hot this summer. By playing with various structures, Marie Jo creates a new must-have: the skin-tone bra has never looked so luxurious.

The styles look sophisticated and yet very pure. They are a sight for sore eyes, underpinning the softness of the palette. This summer Marie Jo pays homage to pure femininity, without losing sight of that sublime fit for a second. The Belgian label brings comfortable luxury to your outfit every day.

For more visuals go to our media gallery.

Mai Pearly Pink
Mai Natural
Pearl White
Yoko Oyster
Yoko Blue Shadow
Jane Brazilian Garden
Nori Pamplemousse
Nori Bamboo
Avero Skyfall
Axelle Blue Bell
Charlize Smokey Sand
Sofia Patine
Sakura Natural