Make your summer pop
The new spring and summer collection is all about empowerment and freedom.
Marie Jo was founded in the 1980s as a rebellious lingerie brand for women. At that time, lingerie was largely marketed towards men. Marie Jo opposed traditional ideology of women wearing lingerie to please their partners – the stereotypical image often seen in advertising campaigns. You should wear lingerie for yourself, to make you feel happy and self-assured. Women don't want to compromise style for comfort and support. They want something that makes them feel energized. The new spring and summer collection is all about empowerment and freedom. The barely-there sets feel light as a feather and help you harness your invisible strength.
Positive summer vibes
After a long winter, positive vibes and punchy colors set the tone in this fresh and individualistic spring and summer collection. Our designers went one step further with fun, flirty, and bold designs that were made to be seen under summery tops and dresses. This summer, lingerie is bold, expressive, and stunning. From plunging necklines and bras that show off the natural curve of the breasts to gorgeous details on the back and straps that make lingerie an integral part of your overall look.
Punchy colors and nostalgic flower power
With oversized feminine florals and punchy colors, Marie Jo is spicing up your summer wardrobe. Featuring ultra-light fabrics with vintage pastels and watercolor hues in shades of green, blue and vanilla, highlighted with punchy accent colors such as bubblegum pink and neon. Seductive summer vibes guaranteed!
We’re bringing sexy back
Literally and figuratively! Flirty, eye-catching lace adorns the backs of many of the bras and briefs in the collection. The stunning back of the bra is made to be seen under your summer outfits. A genuine eye-catcher!
Want to discover the collection? Click here.